Preetika Rao is an Indian Model and an award winning Television Actress who has made her mark internationally with her popular Indian Television series Beintehaa getting dubbed and released in countries like Middle East, U.A.E, East Africa -Tanzania, South Africa, Indonesia, Turkey and Azarbaijan Afghanistan. With a roaring career as a Model that begun in her early teens Preetika Rao has modelled for 250 + prestigious advertisements till date. Preetika Rao has also contributed as Movie-columnist with Bangalore Mirror for two years during which she received several South Indian movie offers. Following this Preetika debuted in South Cinema with the Tamil movie Chikku Bukku paired opposite Arya in 2011 in Tamil Nadu and with the Telugu movie Priyudu paired opposite Varun Sandesh in 2012 but in the same year Preetika expressed in an interview in The Hindu given to journalist Nikhil Raghavan that she wishes to quit South movies for good and plans to head to New York for a course in broadcast journalism instead. Preetika let-go-off several plum-offers from Bollywood right from 2008 when she was being considered for main lead roles in Jaane Tu Ya Jaane Na by Aamir Khan and by director Pradeep Sarkar post his movie Parineeta. Rao was also offered to debut in Bollywood with Aashiqui 2 (2012) but she headed to New York and came back choosing to debut in Television instead. Her television debut serial Beintehaa won Preetika several awards and recognitions like Zee Gold Best Debut, ITA Performer Of The Year, ITA Best Jodi with Harshad Arora, Kalakar Awards Kolkatta Best Actress, Wow Iconic Personality Of The Year , Global Women Achievers Award. Preetika Rao was also felicitated in Tanzania at the Sinema Zetu International Film Festival for her immense popularity in Tanzania for Beintehaa on Azam TV. Preetika Rao has been seen in TV Shows like Love Ka Hai Intezaar on Star Plus, Lal Ishq on And TV, MTV Winged as a judge on the reality show and Web series - Love Sorries that was shot just before the 2020 global pandemic. Rao is the only Television Actress of her generation to record cover songs for HMV - Saregama Pvt Ltd for which she received appreciation from Television critics was also felicitated with the Perfect Singing Debut Award hosted by Perfect Women Magazine Pvt Ltd.